8 posts
Digital Marketing
Organic reach on Facebook pages keeps falling through 2014. What is behind the squeeze and how brands should respond.
16 Sep 2014
Early impressions of Instagram advertising in 2014. Handful of brands, no self-serve, and a lot of unanswered questions.
12 Mar 2014
Feeds are getting more visual and the numbers back it up. Why images now do so much of the engagement work, and how to use them without going overboard.
16 Apr 2013
Instagram has no ad product yet, but after the Facebook deal it is surely a matter of time. Here is how brands can get ready before it arrives.
12 Feb 2013
Pinterest is growing fast and sends referral traffic that keeps giving. Whether it suits your shop, and how to set your product pages up for pins.
17 Jul 2012
My prediction for 2012: the line between social and search keeps blurring, and social signals start shaping rankings in ways we can't ignore.
14 Dec 2011
Google+ has been open for three weeks. Should marketers care yet, given Google's patchy record with social? My early take from the agency.
19 Jul 2011
Instagram launched this week. The photos are worse than my Canon. But I've shared more this week than in the previous month.
01 Oct 2010
